Accelerating BOLDR Watches: A Success Story in Smart Ad Strategy
Written by Manuel Mendes in 19/07/2022 – Rebel Online Case Studies
If you’re short on time, here’s the TL,DR version: Rebel Online boosted BOLDR Watches’ success by revamping their paid ad strategy. An initial audit revealed the previous outdated techniques were underperforming. By leveraging Facebook’s latest features and cutting-edge advertising strategies, we significantly improved their ad performance resulting in a doubling of their sales maintaing the same budget (before we started scaling).
At Rebel Online, we enjoy the thrill of transformation.
Take BOLDR Watches, for example. We partnered with them to revamp their paid ad strategy and turned a struggling campaign into a high-performance machine.
Here’s the lowdown on how we turned things around.
The Challenge: An Outdated Ad Strategy
When we first engaged with BOLDR Watches, we saw their potential was being stifled by an outdated ad strategy. The previous manager was using techniques that were no longer effective in the ever-evolving digital marketing landscape.
The Strategy: Leveraging the Latest in Facebook Advertising
Our first step was to conduct an exhaustive audit of their existing ad strategy. We discovered many areas for improvement, including a significant lack of usage of Facebook’s recent features. These features, often overlooked, are designed to enhance ad performance.
Armed with these insights, we went to work. We implemented up-to-date strategies that took full advantage of Facebook’s latest features, including advanced targeting and dynamic ad formats.
The Outcome: A Revitalized Ad Campaign
By bringing BOLDR Watches’ ad strategy into the current era, we were able to significantly enhance their ad performance. The advanced Facebook strategies we implemented breathed new life into their campaigns and set the brand on a trajectory for ongoing success.
By the numbers
increase in ROAS
0
%
