Why performance drops
as spend grows.
Scaling exposes weak account structure
A campaign can look efficient at low spend and lose ground as the budget rises. We separate creative testing, scaling and retargeting so each campaign has one job.
High-intent demand goes uncaptured
If branded search and retargeting are missing or poorly structured, buyers who already know the brand can still end up with competitors or marketplaces.
See where your account structure
needs work.
Upload a Shopify, Meta or Google export. The free tier returns a score and your top priorities without connecting your account or booking a call.
Paid media and the systems
behind it.
We manage the channels and retention work around the account. AI services are optional and used where they remove repetitive analysis or production work.
Faster reporting and creative work
around your campaigns.
We built these systems for our own media operation. They can be added to client work when the workflow and available data make them useful.
AI Creative Analysis
The system reads exported performance data, identifies patterns and prepares a first-pass summary. One reporting workflow fell from two hours to about 15 seconds.
AI Content Pipeline
A structured workflow for scripts, voice, editing and scheduling. Output ranges from 7 to 14 organic videos per week, with human review before publishing.
AI Marketing Automation
Custom workflows for reporting, creative briefs and performance alerts, connected to the tools your team already uses.
AI Search Optimization
Technical, content and measurement work that helps AI search systems interpret your company. This is available as a separate service across industries.
Peak monthly revenue:
$45K to $339K.
Over 15 months, the account recorded $2.5M in attributed revenue, a 7.11× blended ROAS across Meta and Google, and two consecutive BFCM records.
Two consecutive
BFCM records.
We rebuilt the account structure, brand search and promotional campaigns before increasing spend.
A loyal audience and strong product-market fit, but no repeatable scaling structure.
The account had healthy ROAS at its original budget, but no formal creative testing framework, funnel separation or Google brand capture.
We rebuilt the architecture before touching spend. Three-layer Meta funnel, Google brand capture at 30.77× ROAS, and dedicated BFCM infrastructure.
Spend scaled 2.5×. Revenue scaled 2.3×. ROAS compressed just 10%. Peak month went from $45K to $339K.
↓ Download Full Case Study (PDF)$2K/month to $200K/month
within 12 months.
This US-based, print-on-demand apparel brand had strong product-market fit and no paid-media structure. We built the Facebook funnel from the ground up.
The architecture that got them there
Three-layer Facebook funnel: TOF (60% budget) with broad targeting and UGC/influencer creative, MOF (10%) re-engaging social and web visitors, BOF (30%) with dynamic catalog retargeting and loyalty campaigns.
Creative testing drove much of the growth. We isolated one variable per test, used CBO to scale winners and stopped losing tests within 72 hours. Relevant promotional moments beyond Black Friday also created repeatable spikes.
Turn your audit into
a growth plan.
Bring your audit result and current growth target. We will help you prioritize the findings and decide whether Rebel is a fit.
Book an audit reviewWork directly with
senior operators.
Strategy and execution stay together
The people on your strategy calls also work inside your ad accounts, so context stays with the team making the decisions.
A small team, supported by internal systems
Internal reporting and analysis systems reduce repetitive work. Senior operators still review the output and make the account decisions.
What clients say
about working with Rebel.
"We worked with Rebel Online to improve our Shopify website, migrate to Shopify Plus and prepare for Knife Aid's debut on Shark Tank. They became an asset to our core team."
"We grew 100% month on month. They challenged us to enter our first Black Friday which was a massive success beyond our wildest expectations."
"They actually care about my business. Manuel and the team have gone the extra mile to ensure we're capitalising on every opportunity. Our best campaigns yet."