The Problem

Your ads work.
Your architecture doesn't.

Ceiling at every attempt to grow

ROAS looks great at low spend. Every time you scale, efficiency collapses. It's the structure, not the product.

Creative testing feels random

No framework to isolate what works, kill what doesn't, and feed winners into scaling campaigns.

Vanity metrics, not outcomes

CTR, CPM, impressions — none of it matters if cost per purchase is climbing and you can't see why.

Google captures your demand

Organic generates branded queries. Without paid infrastructure, high-intent buyers go to competitors.

Services

Full-stack paid media.
Sharpened by AI.

Eight services. Zero fluff. Every one engineered to scale eCommerce revenue.

Meta & Instagram AdsCore
Google AdsCore
TikTok AdsCore
Email MarketingCore
App DevelopmentCore
AI Creative IntelligenceAI
AI Content PipelineAI
AI Marketing AutomationAI
AI-Powered Growth

The unfair advantage your
competitors don't have yet.

We build proprietary AI systems that run inside our agency every day — and now they run for our clients too.

SERVICE 01

AI Creative Analysis

Our AI reads every performance report, identifies patterns across creatives and campaigns, generates executive summaries. 2 hours → 15 seconds.

Make.com → Claude API → Gmail
SERVICE 02

AI Content Pipeline

7–14 organic videos per week. Script → voice → edit → schedule. All automated, all on-brand, all human reviewed.

Claude → ElevenLabs → CapCut → Later
SERVICE 03

AI Marketing Automation

Custom workflow automations for your operations. Reporting, creative briefs, performance alerts — small teams, large output.

Make.com + Claude API + Your Stack
SERVICE 04

AEO & AI Search

Get cited when customers ask ChatGPT, Perplexity, or Google AI for product recommendations.

Answer Engine Optimisation · Brand Entity
Case Study

Peak month:
$45K → $339K.

$2.5M in attributed revenue. 7.11× blended ROAS across Meta and Google. Two consecutive BFCM records. 15 months. One system.

BFCM record broken.
Then broken again.

Two consecutive Black Friday records. This is what happens when you fix the ceiling, not the ads.

$2.5M
Revenue
7.11×
ROAS
30.77×
Best Campaign
5.92×
Meta
8.89×
Google
12,331
Transactions

Premium eCommerce brand. Fiercely loyal audience. Capped for two years.

Strong product-market fit and healthy ROAS — but structurally unable to scale. No creative testing framework, no funnel separation, no brand capture on Google.

We rebuilt the architecture before touching spend. Three-layer Meta funnel, Google brand capture at 30.77× ROAS, and dedicated BFCM infrastructure.

"The real test isn't whether you can hold ROAS at low spend. It's whether you can hold it when spend scales 2.5×."

Spend scaled 2.5×. Revenue scaled 2.3×. ROAS compressed just 10%. Peak month went from $45K to $339K.

↓ Download Full Case Study (PDF)
$45K
Peak Month Before
$339K
Peak Month After
6.60×
Meta ROAS (Capped)
7.11×
Blended Cross-Channel
+641% Peak Growth 2× BFCM Record 15 Months Meta + Google 10% ROAS Compression

Want results like these?

We audit your ad accounts for free. If we can't find growth, we'll tell you.

Get Your Free Audit →
15-min call · We share what we find
Process

Architecture before budget.
Always.

01

Audit & Diagnose

Performance problem or ceiling problem? That distinction drives everything.

02

Rebuild Architecture

Funnel separation. Creative testing engines. Brand capture. Structure before spend.

03

Scale with Discipline

Budget follows proof. Scale winners, pull back in soft periods, engineer for promotions.

04

Automate & Compound

AI-powered reporting, creative intelligence, and content compound results over time.

Testimonials

Don't take our word
for it.

★★★★★

"We worked with Rebel Online to improve our Shopify website, migrate to Shopify Plus and prepare for Knife Aid's debut on Shark Tank. They became an asset to our core team."

Mikael Söderlindh
Director — Knife Aid & Happy Socks
★★★★★

"We grew 100% month on month. They challenged us to enter our first Black Friday which was a massive success beyond our wildest expectations."

Gonçalo Henriques
Director — Heel Tread
★★★★★

"They actually care about my business. Manuel and the team have gone the extra mile to ensure we're capitalising on every opportunity. Our best campaigns yet."

Dandapani
CEO — Dandapani
FAQ

Questions we get asked.

What types of brands do you work with?
eCommerce and DTC brands doing $50K+/month in revenue, ready to scale paid media profitably. Our clients span fashion, lifestyle, wellness, and specialty consumer products across three continents.
What ad platforms do you manage?
Meta (Facebook & Instagram), Google Ads (Search, Shopping, Performance Max), and TikTok. Each platform gets a dedicated funnel architecture. We also provide email marketing and Shopify app development.
What are your AI-powered services?
Four services: AI Creative Intelligence (automated ad performance analysis), AI Content Production (7–14 videos/week via automated pipeline), AI Marketing Automation (custom Make.com + Claude API workflows), and AEO / AI Search Visibility.
What results have you achieved?
In our most documented engagement: $2,508,938 in attributed revenue, 7.11× blended ROAS, peak month growth from $45K to $339K (+641%), and two consecutive BFCM records over 15 months.
What is Answer Engine Optimization?
AEO ensures your brand appears when customers ask ChatGPT, Perplexity, or Google AI for product recommendations. We structure content and build entity signals so AI search tools cite your brand.
Where are you based?
Lisbon, Portugal. We work with eCommerce brands globally as a remote-first agency.
What Happens Next

Three steps to liftoff.

01

Discovery Call

15 minutes. Your brand, your numbers, where you want to go. No pitch deck.

02

Free Audit

We dig into your ad accounts and identify specific growth opportunities.

03

Growth Plan

If we're a fit, we build a tailored scaling roadmap. If not, we tell you what to fix.